Posts Tagged ‘Wave’

Social Media Meltdown

Posted: February 23, 2010 in Uncategorized
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So a while back I talked about a few new-er social media apps; Loopt, Wave and Foursquare. Time has come and gone and I have decided on a winner (in my book). Of course this is just my personal preference so take it as you will, and try to convince me otherwise in the comments!

My last place app would be Loopt. I honestly did not keep it long as it did not have the “wow” factor that made me want to keep using it. Basically I could do everything Loopt can do (minus actually looking for a place to eat) with Twitter. I did not see the benefit to using the app and stopped using it very quickly.

Next up is Wave. I left this at second place because I kind of still use it. A group of friends and I get together via Wave to talk about music but the conversation starts to lag…. not due to our lack of knowledge on the subject but due to the service itself. Our group only consisted of four members at that time, really? This shouldn’t happen. At least it is free and technically still in closed beta so maybe it will get better.

Next up, and my favorite, Foursquare. What sets Foursquare apart from the other location based apps is the game you play. Checking in is fun and all but the first time you get that Mayor status you get a little sense of entitlement. Upon losing a mayor status, it is like being demoted at work. You almost feel like less of a person and you try to win it back (great news for the business). Becoming mayor of even more places or getting more badges then your friends is like street cred. You have bragging rights.

I have been exchanging Tweets with (I guess you could say) friend on Twitter about this service lately and have come to the consensus that it is just plain addicting. Going out of your way to “check-in.” The history of my Foursquare looks like a listing of local restaurants. It is a unique way to show ownership of your local area and to share it with your friends. If you are afraid of sharing your status, you can not send it to Facebook or Twitter but if that is not good enough you can always set Foursquare to hide your whereabouts even from friends on Foursquare.

The way I see it is Foursquare is stimulating the economy, one check-in at a time. Can’t go wrong with that.

Social Media Marketing Continues!

Posted: December 24, 2009 in Uncategorized
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So I have decided to dive into a few new social media sites to try their worth and I must say I am impressed with what I see. I am going to list a few of the newer services I have been trying out and mentioning what I see as the marketing opportunity for the service.

First let’s go with Google Wave. This new service is invite only (for those that may want to try I have a few invites.. let me know). This service has great potential… for the business end of the spectrum. I see this service as a supplement to an instant messenger/email service with a little bit of the conferencing built in. I can see Google is trying to take over the internet and doing a really good job of it. This is a great cooperative site that may not be for consumers but by using Google Groups with this could really do a lot. Sadly this needs a little something extra  to really be pick up on by the consumer masses.. still a great product.

Next is Loopt. Loopt is a great little service to get to know your surroundings. Hungry, find some good food close by. Need to find your friends? Well as long as everyone has a GPS-enabled phone your can find them if they are close. Need to find something to do? Find events nearby. It is a great service to fill up your weekend. Enable it to connect with your other Facebook and Twitter to let your newer social media challenged friends know what you are doing. Great little service to figure out what is going on.

Finally I am now trying out Foursquare. This app seems to be a great idea for local businesses. One can check in at different place (much like Loopt) but the kicker is you can set up your own list of your Top 12 places and your Top 12 “To Dos” for the new people coming in. What is great is you can become a “Mayor” of certain places by checking in so many times. Really like your local bar? Check in and become Mayor. Then you can let everyone know. While this service is still pretty new, Mashable’s founder has spoken very highly of it, including the fact that it could very well be the next Twitter. Check out this article detailing the possibilities behind the service.

Check out the new social media platforms and vote for your favorite by using it. I am really leaning towards Foursquare myself and if you need a friend… on these services, comment and let me know!